Eric Trump denies new Trump coin, calls the rumor fraudulent

Eric Trump denied that President Donald Trump is preparing to launch a new coin, calling the claim fraudulent in a post that drew 2.1 million views on X, BeInCrypto reported. He was responding to a post claiming the President was launching a new coin.

The denial concerns a coin that doesn't exist yet, but three Trump-linked assets already trade, and none of them tell a flattering story. Official Trump (TRUMP) launched on Solana on January 17, 2025, three days before the second inauguration, and reached $73.43 within two days before losing most of its value. It set a record low of $1.37 on August 13 and has since climbed about 88%, a rebound that tracked the broader market rally rather than anything specific to the token.

Melania Meme (MELANIA) followed two days after TRUMP and now changes hands around $0.086, about 99% below its peak, with an $86 million market value. Trump-backed World Liberty Financial (WLFI), which began trading in September 2025 and briefly touched $0.33, sits near $0.06, roughly 78% down. Eric Trump lists WLFI in his own X profile.

• TRUMP: record low $1.37 on Aug. 13, up about 88% since
• MELANIA: around $0.086, about 99% below its peak
• WLFI: around $0.06, roughly 78% below its peak
• TRUMP wallets underwater: roughly 85-95%+ of held positions, per Nansen
• Trump's reported 2025 crypto income: more than $1.4 billion

The losses have landed on ordinary buyers, not on the Trump family. Blockchain analytics firm Nansen previously tracked about 1.48 million wallets that bought TRUMP, counting 988,905 underwater with $3.81 billion in combined losses. The latest data hasn't shifted that picture much: among wallets still holding meaningful TRUMP, Nansen consistently shows roughly 85% to 95%-plus of positions sitting at a loss, most clustered near a 97% unrealized decline.

The outcome has been different for the President himself. Trump reported more than $1.4 billion in crypto income for 2025, with disclosures listing over $500 million from WLFI sales and more than $600 million through CIC Digital. That gap between retail losses and presidential income has drawn Senate scrutiny, with Democrats including Elizabeth Warren and Richard Blumenthal pushing for investigations into potential national security risks from Trump's crypto ties, and it sits behind polling showing most Americans call the arrangement inappropriate.

Rumors like this one keep circulating because the Trump family has already launched three crypto products in the space of a year, so a fourth doesn't sound implausible to anyone watching the pattern. Each prior launch followed a similar arc: a burst of speculative buying around the announcement, a fast peak, and a slow grind down that left later buyers holding the losses while insiders and early allocations had already captured most of the upside.

The timing gives Eric Trump's denial more weight than a typical rumor rebuttal. Senators face a procedural vote on the CLARITY Act on September 15, and one draft provision would bar sitting officials from issuing digital assets. If that provision survives, a denial made on X today would become a legal requirement rather than a voluntary claim.

This article is for informational purposes only and does not constitute investment advice.