
The operational process behind tokenization
Where does real-world asset tokenization stand in 2026? The answer is in what DTCC has been doing since December.
The Depository Trust & Clearing Corporation (the organization that custodies over $114 trillion in securities and settles nearly every stock trade in America) received SEC no-action relief in December 2025 to run a three-year tokenization pilot. In July, it executed live production trades of blue-chip equities and Treasuries on distributed ledgers, with more than 30 firms testing the mechanics that keep markets running: collateral pledges, securities lending, repo settlement, equity delivery-versus-payment, and CCP margin workflows. A full commercial launch, open to any DTC participant bank or broker-dealer, is scheduled for this October, with over 50 firms involved in building it (including BlackRock, Goldman Sachs, JPMorgan, Circle, and Ondo Finance).
The actual story is that an institution custodying more money than most countries' GDP spent seven months rebuilding its internal plumbing before it let a single real trade touch a blockchain. That gap between announcement and operational readiness is the whole story of tokenization right now.
“The DTCC pilot project confirms that tokenization has finally moved beyond being just a technological experiment. Today, the main battle for projects isn't over choosing a blockchain, but rather building robust legal and operational infrastructure. The winners are those who understand that 90% of success lies in complex compliance work and establishing processes that allow institutional capital to feel secure,”
— Maksym Bashmakov, CEO of Generis Web3 GTM Agency
What Happens Before An Asset Gets Tokenized
Whether you're tokenizing a $500 million bond book or a small real estate portfolio, one pattern always holds true: the technical part (minting a token, choosing a chain) is the fast part. Everything before it is where projects live or die.
The sequence usually looks something like this:
- Asset evaluation and legal structuring. Before anything touches a blockchain, someone has to decide what the token actually represents, legally. Is it a direct title to the asset? A share in a special purpose vehicle that holds the asset? A debt claim? A contractual right to a royalty stream? This decision determines everything downstream.
- Custody, which is actually two separate questions. Custody isn’t one thing. There's asset custody (where does the actual bond, building, or gold bar physically or legally sit?) and token custody (who holds the private keys or account controlling the digital representation?). For tangible assets, that might mean a licensed vault operator or a trustee holding legal title. For the tokens themselves, it might mean institutional-grade digital asset custodians rather than self-custody wallets, especially once real institutional money is involved.
- Compliance and jurisdiction. Almost every serious tokenization project has to answer: which securities regime applies, what KYC and AML obligations follow from that, and which jurisdictions the token can legally be marketed and sold into. Regulatory ambiguity and fragmented frameworks across jurisdictions remain one of the biggest reasons legitimate projects stall or investors stay cautious, and it's the kind of groundwork that has to be locked down before a single dollar of investor money moves.
- Technical and interoperability decisions. Which chain, which token standard, and whether the asset needs to interoperate across multiple ledgers or exchanges. This part gets the most public attention and the least time relative to everything else on this list.
- Ongoing servicing. Tokenization is the start of an operational relationship that must continue to function correctly for as long as the token exists.
Why This Matters For How RWA Projects Get Marketed
I've watched RWA projects fail because the marketing around tokenization assumed the audience was crypto-native, when the entire operational structure of the project, the compliance-first custody, the institutional-grade legal wrapper, was built for a completely different audience: traditional finance professionals, family offices, institutional allocators who care about redemption rights and audit trails, not APY and community incentives.
The audience that wants what compliance-heavy tokenization offers, lower minimums, faster settlement, real liquidity, without giving up the legal protections of holding the underlying asset, doesn't respond to hype. They respond to clarity: what am I holding, what are my rights if something goes wrong, who's accountable, and how is this different from just buying the traditional version.
“We are seeing a fundamental shift in the communications of RWA projects. Crypto strategies driven by aggressive hype, social media shilling, and a focus on Discord communities do not work here and can even be harmful. Our audience today consists of traditional finance professionals and family offices. That is why modern PR in tokenization is built not around FOMO, but exclusively around trust, expertise, and educational content,”
— Alina Pyvovarova, Head of PR at Generis Web3 GTM Agency
That changes which channels you use, who your spokespeople are, what your content actually says, and how patient you need to be with a sales cycle that looks nothing like a typical token launch.
Where Does This Go
The DTCC pilot is the clearest signal yet that tokenization is graduating from a crypto-native experiment into a financial infrastructure that traditional institutions are willing to build their own plumbing around. The next twelve months will be defined by how many projects can execute the unglamorous operational sequence underneath a tokenization launch: the legal structuring, the custody arrangements, the jurisdictional compliance, done right, before anyone talks about token utility.
Guest contribution. The views and figures are the author's own; informational material, not investment advice.

Author
Yuliia ShcherbynaChief Operating Officer at Generis
COO of Generis GTM Web3 Agency, a marketing agency working with Web3 and Web2-to-Web3 companies. Yuliia has spent nine years working in SaaS and B2B, with the last four in the crypto industry, where she managed over 30 concurrent client projects, as well as token and testnet launches.
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