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Image generation: what to use and what it costs

Getting an image is easy; being allowed to use it is the hard part. Some tools publish your free output to a public gallery, some withhold a commercial licence, and some still cannot spell a word on a poster. The filter sorts on that, not on style.

How this is ordered:
By cheapest paid plan, low to high
Prices checked:
9 / 9 · 12.10.2026

Image generation

  1. OpenArt

    Many models in one window, with a generous free tier

    Fifty free credits a day with no watermark — the most open entry in a job where the rest either stamp the image or charge at the door

    • Several models in one interface
    • Custom characters you can train
    • Storyboards and consistent series

    4K and above · Face and portrait work · Legible text in the image · Has a free tier · Paid under $12/mo

  2. Photoroom

    A backdrop for a product shot on a phone

    Drops a phone-shot product into a generated scene and processes a whole catalogue export at once rather than card by card

    • Background removal and scene replacement
    • Batch processing for a catalogue
    • A phone app, not only a website

    Background removal and replace · Batch processing · Face and portrait work · Phone app · Has an API

  3. Midjourney

    The most recognisable look in the field, and not one free prompt

    The only service in the top ten with no free tier at all, and still the highest-grossing image generator of the lot

    • A recognisable house style
    • Style reference and transfer between works
    • Stealth mode only from the $60 plan

    4K and above · Face and portrait work · No free tier · Paid under $12/mo

  4. Recraft

    A generator that hands back SVG, not a bitmap

    Produces real vectors: an icon or logo opens in an editor and is edited by nodes instead of being redrawn

    • SVG output rather than raster
    • Train a house style on your own work
    • Free output lands in a public gallery

    Vector SVG output · Legible text in the image · 4K and above · Batch processing · Has an API

  5. Topaz Labs

    Upscaling and restoration that runs on your own machine

    Processes on your own machine rather than someone’s server, so the originals never leave — the only service here that does

    • Upscale photo and video without losing detail
    • Restore old and noisy shots
    • Processing runs locally, nothing uploaded

    Upscale and restore · 4K and above · Batch processing · Face and portrait work · Desktop app

  6. Ideogram

    Text in the image that you do not have to redo

    Renders legible words and whole signs inside an image — the task every generator before it stumbled on

    • Signage and captions without mangled letters
    • Templates for logos and covers
    • Free tier: ten slow generations a week

    Legible text in the image · 4K and above · Batch processing · Has an API · Allowance expires and does not renew

  7. Reface

    Face swapping out of a Kyiv lab

    Grew out of a Kyiv research team and was first to put face swapping into a mass-market app, long before every editor had the feature

    • Face swap in photos and short video
    • Phone app
    • The service publishes no price list

    Face and portrait work · Phone app · Watermark on the output · Has a free tier

  8. Evoto

    Retouching an entire shoot in one pass

    Copies one frame’s retouching settings across a whole shoot, so an eight-hundred-shot wedding goes through in a batch

    • Batch portrait retouching
    • Copy settings across the whole shoot
    • Background and sky replacement

    Batch processing · Face and portrait work · Background removal and replace · Desktop app · No free tier

  9. FaceApp

    The oldest mass-market app for editing a face

    Shipping since 2017 and still on the revenue list — a rare case of a mobile app outliving two waves of industry fashion

    • Age, smile and hairstyle edits
    • Phone app
    • The service publishes no price list

    Face and portrait work · Phone app · Watermark on the output · Has a free tier